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Japanese Snack Company Adapts to Market Challenges, Introduces New Black and White Potato Chips
In Japan, the company known for producing packaged snacks, "Calbee," has innovatively introduced black and white potato chips amidst market challenges caused by the Iran conflict. Due to increased costs of raw materials, the company has decided to change the packaging of 14 product lines from May 25 to feature black and white colors. Analysts view this as a potential new strategy for the company to attract customers with their unique product offerings. The impact of the Iran conflict has led to disruptions in global oil and gas exports when the Hormuz Strait is closed, affecting the availability of daily consumer goods worldwide.
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